Benoit Florençon

WIRED / Ok Go

OK Go / Red Star Macalline commercial BTS

published in Wired DE, May 2015

American rock band OK Go was hired by Redstar Macalline, the largest Chinese furniture chain to direct a commercial, shot in one take and featuring their signature optical illusions and practical effects.

I was commissioned by the German edition of the magazine WIRED to create a photographic behind-the-scene for an article published in their May 2015 edition. 

Credits © OK Go, 2015

Using Format